Speakers

Lonneke de Kort is CEO of the sustainable hotelbookingsite bookdifferent.com. After a long career in fashion in senior management positions, Lonneke followed her heart and decided to use her experience and capabilities to transform the travel industry towards a more sustainable sector.  According to Lonneke integrating sustainability into day to day activities in an easy and understandable way is the only way to push this transition forward. Bookdifferent.com is an important vehicle to reach this goal.  By adding evidenced based green indicators as an additional layer on the  offered accommodations and destinations, consumers and companies are able to book  the most sustainable option. With the recent launch of the SME and Corporate bookingtooling bookdifferent.comtakes the next step in creating demand for sustainable travel by corporates and organisations to prove the economic value for the sector.